1NW Contact, LLC

How important is great customer service?

A recent infographic created by Invesp focuses on the importance of providing great customer service.

When you operate a business, ensuring that your current customers are satisfied is just as important as bringing in new business. 

"Poor customer service almost guarantees that the next time your customer has a need, they'll look elsewhere," states Business 2 Community. "Really helping customers is critical if you want to deliver the type of experience that positively engages with your customers and creates the type of relationship that they consider working with you time and time again."

Recently, Invesp, the creators of a tool that helps companies with AB testing, website landing page optimization, customer behavioral targeting and more, published an infographic that focuses on just how important it is for businesses to provide great customer service. 

Here are some of the most interesting statistics featured in Invesp's infographic: 

  • 83 percent of online shoppers require support when completing a purchase
  • 89 percent of consumers have stopped conducting business with a company as a result of a poor customer service experience 
  • 31 percent of customers expect to be able to access online support immediately 
  • Customers are four times as likely to buy from competitors following a poor customer service experience 
  • Customers are twice as likely to talk about bad customer service experiences with their friends than good ones
  • It costs businesses seven times more to attract a new customer than to retain an existing customer. 

Don't let your business suffer because of inadequate customer service. Consider outsourcing some or most of your telephone, email and chat customer service inquiries to a US based outsourced contact center that uses only domestic customer service representatives. At inbound call centers, customer service representatives are trained to provide excellent customer service, thus helping you retain customers' valuable business.

 

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